That’s a $20 million difference, or about 8%. What happened?
Kilar tells us that demand for Hulu Plus — Hulu’s subscription service, which is now $8 per month — and Hulu’s advertising service have both “been larger than we anticipated/projected back in early November.”
For context, Hulu’s revenue was $108 million in 2009 and $25 million in 2008.
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