How You Could Accidentally Become A Facebook Pitchman For A 55-Gallon Tub Of Lube—Here's Today's Ad Brief

Nick Berus lube facebook

An average Joe Facebook user, Nick Bergus, accidentally became the pitchman for a 55-gallon drum of Passion Natural personal lubricant. When he saw the ridiculously large tub of lube, he posted it on his Facebook page with the line: “A 55-gallon drum of lube on Amazon. For Valentine’s Day. And every day. For the rest of your life.” Little did he know this would then become a sponsored story for all Facebook friends to see.

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