Learning how to write cold emails that get responses is an invaluable skill in the workplace

The Insider Picks team writes about stuff we think you’ll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.

Gmail multiple inboxes

Most people have sent out at least one cold email — that’s when you’re not acquainted with the recipient — over the course of their careers. And if you haven’t, don’t get so comfortable. You probably will at some point, whether it’s for business, networking, or applying to a new job.
Sending out a cold email can feel like you’re sending your request or inquiry into a virtual black hole, especially when you don’t receive a response.

There are several factors that can be credited to your email’s success or failure. An online course called “Crack Cold Emailing to Increase Sales and Grow Your Business” teaches you how to compose a great cold email and, in doing so, up your chances of hearing back from the recipient.

In 59 lectures, this course covers everything from crafting a compelling subject line to following up to how to handle not receiving a response at all. It is taught by Scott Britton, a software entrepreneur whose startup Troops.ai was named one of the hottest startups in New York City this year. And we highly doubt Britton got to where he is today without sending out a cold email or two along the way.

Usually the course goes for $US195, but you can save 95% thanks to Udemy’s site-wide $US10 sale.

Crack Cold Emailing to Increase Sales and Grow Your Business, $US10 (originally $US195), available at Udemy. [95% off with the code “AUG203USN”]

*New users are eligible for the $US10 price, returning students can get the same courses for $US12*

More from Insider Picks:


The Insider Picks team writes about stuff we think you’ll like. We aim to highlight products and services you might find interesting, and if you buy them, we may get a small share of the revenue from the sale from our commerce partners, including Amazon. Jeff Bezos, CEO of Amazon, is an investor in Business Insider, the US partner of BI Australia’s publishing company Allure Media, through his personal investment company Bezos Expeditions.

Insider Picks operate independently of Allure Media’s advertising editorial and advertising teams. Click here to learn more.

This article originally appeared at Insider Picks. Copyright 2017. Follow Insider Picks on Twitter.

NOW WATCH: Briefing videos

Business Insider Emails & Alerts

Site highlights each day to your inbox.

Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.