Gowalla launched three new features yesterday designed to help users find the most popular venues in their city.The new services are City Pages, Verified Businesses, and the Stamp Calendar. Each are designed as a way for venues to broadcast their location to Gowalla’s network.
Small businesses should take a look at verifying their venue and purchasing a custom stamp. This will give them more exposure to nearby Gowalla users and increase the chances of drawing in potential new customers.
When you find your location, click 'Claim it now' to start the verification process.
Make sure your venue is listed with the correct address. Be sure to provide a phone number where you can be reached immediately -- your cell is fine for now -- so Gowalla can call with your confirmation code.
Gowalla will review your submission and verify your venue within 24 hours. (It only took an hour for them to confirm ours). In the meantime you can promote your Gowalla location on Twitter or your website and buy a custom stamp if you are based in New York, San Francisco, or Austin.
Gowalla rewards you for buying a custom stamp early. If your business is based in one of the three pilot cities -- New York, San Francisco, or Austin -- snag the earliest date available to get the best price for your stamp. Stamps never expire and your location will become a Featured Spot in your city. Gowalla's artists will create a custom design for your business which will go live on the date you select.
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