How to Avoid Being Pushed Out of the Company You Founded

Until recently, Foursquare cofounders Dennis Crowley and Naveen Selvadurai—let’s call them Denveen—were social media’s celebrity couple.

The pair stepped together into the spotlight when Foursquare won best-in-show at the South By Southwest Internet tradeshow in 2009 in Austin. After that, they appeared everywhere together. They traded off for media interviews and the presentation of prizes at Foursquare-sponsored events. They finished each other’s sentences in a spot for the USA network; they posed on a snowy New York street bundled in cardigans for a Gap ad. In a spread for ItalianVogue last year, the sandy-haired Mr. Crowley appears in a black suit, his Indian-born cofounder in beige. Mr. Crowley has his hand on Mr. Selvadurai’s arm and they’re looking at each other with oversize grins—not surprisingly, as Foursquare is now valued at more than $600 million.

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