This Is The Number One Thing People Are Using Kindle Fires For

Jeff Bezos
Jeff Bezos

[credit provider=”AP Images” url=”http://www.apimages.com/”]

Despite the poor early reviews for Kindle Fires, actual users love the tablet according to a proprietary survey of 216 Kindle Fire users by RBC Capital.We’ve gathered the results of the survey here.

Two big takeaways from RBC: Amazon will make money on the Kindle Fire through app, eBook, and other sales. 

And people are using Kindle Fires for reading eBooks more than surfing the web. This is surprising to us because the iPad is mostly seen as a web surfing gadget according to our own survey of users.

Continue reading to see the whole survey …

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title=”The number one thing people do with the Kindle Fire is read eBooks”
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title=”People are buying a lot of books through the Kindle Fire”
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title=”Streaming video is not all that popular on the Kindle Fire”
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title=”42% of Kindle Fire users are using Amazon’s Prime service …”
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permalink=”-but-of-those-that-are-on-prime-41-are-on-a-one-month-trial–7″
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permalink=”-and-of-those-on-a-trial-it-looks-like-more-than-80-are-going-to-sign-up-for-prime-8″
title=”… and of those on a trial, it looks like more than 80% are going to sign up for Prime”
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[slide
permalink=”why-did-people-buy-a-kindle-fire-for-most-people-it-was-a-gift-after-that-it-was-features-and-then-price-9″
title=”Why did people buy a Kindle Fire? For most people it was a gift. After that it was features and then price.”
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title=”Complaints with the Kindle Fire are pretty widespread, but battery life is the one standout”
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title=”Overall, people are satisfied with their Kindle Fires”
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permalink=”of-the-people-that-did-buy-stuff-heres-how-much-theyre-spending-on-average-13″
title=”Of the people that did buy stuff, here’s how much they’re spending on average”
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permalink=”of-those-people-that-bought-physical-goods-from-amazon-through-the-kindle-fire-48-say-they-wouldnt-have-bought-them-otherwise-14″
title=”Of those people that bought physical goods from Amazon through the Kindle Fire, 48% say they wouldn’t have bought them otherwise.”
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[slide
permalink=”and-buying-things-through-a-kindle-fire-doesnt-affect-purchases-made-on-amazoncom-15″
title=”And buying things through a Kindle Fire doesn’t affect purchases made on Amazon.com”
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[slide
permalink=”how-does-it-compare-to-the-ipad-16″
title=”How does it compare to the iPad?”
content=”HOW PEOPLE REALLY USE THE iPAD: Our Exclusive Survey Results →
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