Gawker Media: 394 Million Pageviews, 1 Steampunk Office

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We stopped by Gawker Media’s New York headquarters earlier this week and asked owner Nick Denton how’s business. He told us:

  • Gawker reached 394 million pageviews in October.
  • Revenues were growing at a 40% y/y pace earlier this year, but Nick Denton says, “I don’t think we’ll sustain quite the same rate of growth that we had in first half.”

We also brought our camera along for the visit.

Tour Gawker’s steampunk-style offices→

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[slide
permalink=”gawkers-neighborhood-is-actually-three-neighborhoods-soho-nolita-and-the-bowery-1″
title=”Gawker’s neighbourhood is actually three neighborhoods: SoHo, NoLita and the Bowery”
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[slide
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title=”Gawker (the green awning) is on Elizabeth Street between Prince and Spring streets. Denton takes meetings at “Public””
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[slide
permalink=”gawker-is-way-up-at-the-top-of-these-stairs-theres-an-elevator-somewhere-in-the-building-but-no-one-ever-uses-it-3″
title=”Gawker is way up at the top of these stairs. There’s an elevator somewhere in the building, but no one ever uses it”
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permalink=”the-view-from-outside-gawkers-door-if-you-make-it-up-all-those-stairs-4″
title=”The view from outside Gawker’s door, if you make it up all those stairs”
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[slide
permalink=”in-a-2008-new-york-times-profile-on-overworked-bloggers-gizmodos-matt-buchanan-said-sometimes-i-just-want-to-lie-down-5″
title=”In a 2008 New York Times profile on overworked bloggers, Gizmodo’s Matt Buchanan said “Sometimes, I just want to lie down.””
content=””
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[slide
permalink=”matts-impressive-collection-of-tester-phones-plus-one-camera-for-effect-6″
title=”Matt’s impressive collection of tester phones (plus one camera, for effect)”
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[slide
permalink=”gawker-has-a-series-of-phone-booths-heres-sales-director-michael-cascio-he-used-to-run-sales-at-collegehumor-7″
title=”Gawker has a series of phone booths. Here’s sales director Michael Cascio. He used to run sales at collegehumor.”
content=””
image=”http://static.businessinsider.com/image/4af33e2a0000000000a7e7e7″
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[slide
permalink=”gawkers-operations-boss-scott-kidder-calls-julia-schweizer-office-assistant-and-overall-godsend-8″
title=”Gawker’s operations boss Scott Kidder calls Julia Schweizer “office assistant and overall godsend””
content=””
image=”http://static.businessinsider.com/image/4af33e320000000000f559b4″
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[slide
permalink=”james-del-reclines-on-a-couch-straight-out-of-the-blue-pillred-pill-scene-in-the-matrix-9″
title=”James Del reclines on a couch straight out of the blue pill/red pill scene in The Matrix”
content=””
image=”http://static.businessinsider.com/image/4af33e3f0000000000a8146e”
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[slide
permalink=”no-cubes-for-the-gawkers-they-work-on-draftsmans-tables-just-like-architects-10″
title=”No cubes for the Gawkers. They work on draftsman’s tables, just like architects”
content=””
image=”http://static.businessinsider.com/image/4af33e450000000000773a1f”
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[slide
permalink=”we-wanted-a-space-that-felt-a-bit-like-a-library-says-nick-the-theory-was-that-young-writers-recently-out-of-college-would-find-the-long-rows-of-desks-comfortingly-familiar-11″
title=””We wanted a space that felt a bit like a library,” says Nick. “The theory was that young writers — recently out of college — would find the long rows of desks comfortingly familiar.””
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image=”http://static.businessinsider.com/image/4af33e570000000000025ed2″
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[slide
permalink=”nick-works-on-a-common-table-too-heres-his-corner-office-12″
title=”Nick works on a common table too. Here’s his “corner office””
content=””
image=”http://static.businessinsider.com/image/4af33e5d00000000009e0a8a”
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[slide
permalink=”lux-alptraum-holds-an-invitation-to-the-gawker-porn-blog-fleshbots-awards-show-13″
title=”Lux Alptraum holds an invitation to the Gawker porn blog Fleshbot’s awards show.”
content=””
image=”http://static.businessinsider.com/image/4af33e4f0000000000527a01″
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[slide
permalink=”gawkers-roof-deck-is-home-to-many-summertime-parties-for-advertisers-14″
title=”Gawker’s roof deck is home to many summertime parties for advertisers”
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image=”http://static.businessinsider.com/image/4af33e6b00000000002e9325″
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[slide
permalink=”video-chief-richard-blakeley-show-us-how-he-works-outside-on-nice-days-15″
title=”Video chief Richard Blakeley show us how he works outside on nice days”
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[slide
permalink=”the-view-to-the-south-16″
title=”The view to the south…”
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[slide
permalink=”and-to-the-north-17″
title=”…and to the north.”
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[slide
permalink=”architect-chris-larkins-steampunk-look-is-on-purpose-we-wanted-to-buy-a-big-old-printing-press-for-the-lobby-but-didnt-have-enough-space-says-nick-18″
title=”Architect Chris Larkin’s steampunk look is on purpose. “We [wanted] to buy a big old printing press for the lobby — but didn’t have enough space,” says Nick”
content=””
image=”http://static.businessinsider.com/image/4af33e990000000000c46413″
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[slide
permalink=”the-requisite-glassy-conference-room-19″
title=”The requisite glassy conference room.”
content=””
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[slide
permalink=”heres-the-spot-from-which-deadspin-writer-dashiell-bennett-bashes-sports-stars-like-ben-roethlisberger-and-lesser-lights-like-steve-phillips-20″
title=”Here’s the spot from which Deadspin writer Dashiell Bennett bashes sports stars like Ben Roethlisberger (and lesser lights like Steve Phillips)”
content=””
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[slide
permalink=”gawkers-office-surfboard-belongs-to-gadget-blog-gizmodo-its-from-summermodo-21″
title=”Gawker’s office surfboard belongs to gadget blog Gizmodo. It’s from Summermodo”
content=””
image=”http://static.businessinsider.com/image/4af33eb8000000000098dc09″
caption=””
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[slide
permalink=”gawker-subscribes-to-magazines-from-heeb-to-fortune-to-maxim-22″
title=”Gawker subscribes to magazines from Heeb to Fortune to Maxim.”
content=””
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[slide
permalink=”old-media-has-a-home-at-gawker-hq-23″
title=”Old media has a home at Gawker HQ”
content=””
image=”http://static.businessinsider.com/image/4af33ec60000000000921c3b”
caption=””
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[slide
permalink=”whats-with-all-the-weird-cheerleader-art-joe-heaps-nelson-has-been-glorifying-the-inconsequentials-of-american-life-in-vivid-color-for-more-than-two-decades-and-capturing-the-surreal-world-of-cheerleading-since-1999-24″
title=”What’s with all the weird Cheerleader art? “Joe Heaps Nelson has been ‘glorifying the inconsequentials’ of American life in vivid colour for more than two decades and capturing the surreal world of cheerleading since 1999.””
content=”Learn more
image=”http://static.businessinsider.com/image/4af33ed7000000000054d003″
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[slide
permalink=”scott-kidder-office-manager-and-soul-of-the-company-we-hear-hes-not-actually-the-coo-25″
title=”Scott Kidder: office manager and soul of the company. We hear he’s not actually the COO”
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[slide
permalink=”gawker-pageviews-over-the-last-year-look-at-io9-and-gizmodo-crushing-it-26″
title=”Gawker pageviews over the last year. Look at io9 and Gizmodo crushing it!”
content=””
image=”http://static.businessinsider.com/image/4af33f4e0000000000f41b63″
caption=””
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[slide
permalink=”tour-these-startups-too-27″
title=”Tour these startups, too:”
content=”Hot Startup, Cool Office: Meet Blue State Digital

Touring New York Startups: Meet Hunch
image=”http://static.businessinsider.com/image/4ae0d886000000000090a9e4″
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]
[/slideshow]