McDonald’s new “Forgiveness is never far away” campaign in Germany, created by DDB NYC, basically tells parents that if they forget their children at sports practice, ruin their artwork, or destroy their toys, then they can always just bribe them with a Happy Meal.
New Yorker Tyler DeAngelo has created a version of Frogger that uses real time traffic on 5th Avenue.
Partner and executive creative director, Jamie Barrett, is leaving Omnicom Group’s Silverstein & Partners to start up his own shop in the Bay Area.
Branding firm Hudson & Broad is suing JC Penney for $40 million for allegedly misappropriating the “fair-and-square” campaign that it created by giving it “to another vendor to knock off.” To gain support, Hudson & Broad has made a YouTube that specifically reaches out to JC Penney spokesperson Ellen DeGeneres, appealing to her sense of honesty and treating people “fair and square.” As of this morning it has less than 1,000 views.
AKQA is expanding by 100 new staff in NY, DC, and San Francisco to support the Verizon Wireless account. (So if you’re looking for a job, now is probably the time to apply).
Organic is now the agency of record for PepsiCo’s Quaker brands.
Here are some pictures from the One Club’s Creative Week.
And here’s Gawker’s take on Creative Week and how “advertising is swallowing the creative class.”
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