From Serena Saitto, Brian Womack and Tim Mullaney, Bloomberg: Google Inc. is in talks to acquire ITA Software Inc., a maker of travel programs used by companies including Orbitz Worldwide Inc. and Microsoft Corp., three people familiar with the matter said.
ITA Software, based in Cambridge, Massachusetts, may seek about $1 billion, said two of the people, who asked not to be identified because the discussions haven’t been made public. The talks may not lead to a transaction, said the people.
With tools that help users find flight information online, ITA Software may help Google compete with travel-search features offered by Microsoft.
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