Gucci just opened a luxurious complex complete with a boutique and a restaurant run by a three-Michelin-starred chef

Facebook/GucciThe restaurant is run by Chef Massimo Bottura of Osteria Francescana and ‘Chef’s Table’ fame.
  • Gucci has re-opened its former Gucci Museo building under a new name: Gucci Garden.
  • The new building has a museum, boutique shop, and high-end restaurant.
  • The restaurant is run by world-famous chef Massimo Bottura and is l ikely to become a hot dining destination in the city.

Gucci is getting into experiential retail.

The luxury retailer has renovated and reopened its former museum, dedicated to all things Gucci, under a new name: Gucci Garden.

The new complex, which will be unveiled to the public in Florence, Italy, today, is home to an exhibition space showcasing items from the luxury brand’s archives, a boutique selling one-of-a-kind pieces, and a high-end restaurant called Gucci Osteria.

The restaurant is run by Chef Massimo Bottura of the three-Michelin-starred restaurant Osteria Francescana, and it’s likely to become one of the city’s hottest dining destinations.

Last night, Gucci hosted an exclusive launch party to celebrate its opening. Take a look inside:

Here’s an interior shot of the restaurant. It seats only 50 people and is appropriately luxurious.

It’s located in one of the city’s most famous buildings, the 14-century Palazzo della Mercanzia. The building previously housed the Gucci Museo until it was re-opened under its new name, the Gucci Garden.

Facebook/Gucci Garden

The restaurant, Guccia Osteria, was created by world-famous chef Massimo Bottura.

Chef Karime Lopez, who is married to Osteria Francescana sous chef Taka Kondo, runs the kitchen.

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Good luck @karylmt. The Mexican chef who worked alongside @virgiliocentral @reneredzepinoma among others and who moved to Italy to marry @massimobottura’s sous chef @championtaka starts a new journey as chef of a new restaurant that is opening today in Florence, Italy. She will be at the helm of the new trattoria that Massimo Bottura is opening with @gucci in the Gucci Garden at Piazza Della Signoria. The name of the new restaurant is Gucci Osteria da Massimo Bottura. . . . #karimlopez #massimobottura #newplace #newrestaurant #newbeginning #florence #firenze #chefsofinstagram #chefsgram #chefslife #chefstalk #foodandwinegazette #foodstories #gelinaz #gastronomy #feedfeed #placestoeat #gucci #guccigarden #foodblog #foodblogger #foodnews #foodgasm #foodandtravel #travelforfood #gucciosteria #visitflorence #visittuscany

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Source: Eater

Last night, partygoers got to sample some of its new dishes …

… including its Parmigiano-Reggiano tortellini dish.

The brand-new menu is inspired by different corners of the world, according to Bottura.

They will also serve Peruvian-inspired tostadas and pork belly buns, which both cost around 20-30 euros.

Source: Reuters

The rest of the building is occupied by an exhibition area, a boutique store, and a cinema room.

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What a thrill to be in Florence at today’s launch of Gucci Garden. Housed in the beautifully-restored 14th century Palazzo della Mercanzia on the Piazza della Signoria, this place is a full-on sensory explosion. There’s an expansive ground floor bazaar-like store selling limited edition fashion, shoes, bags and home accessories, as well as a bijou restaurant Gucci Osteria, care of the three Michelin star chef, Massimo Bottura. Upstairs, over the first and second floors, is the Gucci Garden Galleria, a carefully curated celebration of the Gucci archive by critic Maria Luisa Frisa. Creative director Alessandro Michele made a brief appearance like a rock god, all hair and shades and said, “We’ve put together my own lexicon, my unconscious experience of 15 years at this house. It feels powerful and magical.” And that it is. . . . . . . . #guccigarden #gucci #Florence #italy #fashion #interiors #renovation #launch #alessandromichele #luxury #colour #pattern #print #geometry #art #books #exhibition #archive

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Customers will be able to buy one-of-a-kind pieces at the bazaar-style store.

The whole space, known as the Gucci Garden, opens today.

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