colour is identified by most shoppers as the primary reason why they buy a product.
And retailers use colour to manipulate our brains into buying, according to this graphic posted at visual.ly and designed by KISSmetrics. Yellow makes us excited, which is why teen stores use it to attract impulse buyers. Blue, which makes us think of reliability, is often used by banks.
And check out the graphic to see what the colours you most frequently buy say about how you spend money.
Photo: infographic colours
NOW WATCH: Briefing videos
Business Insider Emails & Alerts
Site highlights each day to your inbox.