GoPro shares jumped as much as 7% on Monday after the company announced a new camera.
The GoPro Hero+ LCD is a touchscreen camera that’s only its second offering to feature a built-in screen, according to CNET.
Last Thursday, GoPro shares rallied by up to 7% after CEO Nick Woodman announced that the company is developing a a six-camera virtual-reality recording system and a drone.
Analysts noted that the two offerings could add as much as $US475 million in sales in the coming financial year.
GoPro is up 89% over the past 12 months, and down 6% year-to-date. Analysts blamed the recent weakness on concerns that competition is mounting in the point-of-view camera space.
The new camera is priced at $US299 and will go on sale in the US from June 6, according to the company. It features built-in WiFi and Bluetooth, can record 1080p60 video, and boasts up to two hours of recording time.
Here’s a chart showing the rally in shares on Monday: