Google's next major Pixel smartphone could cost as little as $400

YouTube/Andro NewsGoogle’s Pixel 3a smartphone has repeatedly leaked ahead of its expected announcement at Google I/O 2019.

Google’s next smartphone could massively undercut the soaring prices of most modern phones: rumours point to the Pixel 3a coming in at just $US400.

That’s less than half the price of Apple’s iPhone XS, which starts at $US1,000, and nearly half the price of Apple’s less expensive iPhone XR, which starts at $US750.

The latest rumour on the Pixel 3a price comes from This is Tech Today, a YouTube channel that was sent what looks like official packaging for the upcoming Pixel phone.

Pixel 3 lite 2YouTube/Andro NewsThe Pixel 3a showed up in a hands-on video months ago — one version has a light purple model with a neon green button.

According to the channel, the Pixel 3a starts at $US400 and the larger Pixel 3a XL starts at $US480.

Moreover, the channel says that the new phones will arrive on May 7 – concurrent with Google’s upcoming developer conference, I/O.

The price and release date are the latest in an ongoing torrent of rumours about Google’s next Pixel smartphone. The device was given the hands-on treatment way back in January, and reports about its specs and features have popped up frequently in the months since.

Read more: Google is said to be releasing a cheaper version of its Pixel 3 smartphone – here’s everything we know so far

Sundar PichaiGettyGoogle CEO Sundar Pichai.

If the rumours are true, the Pixel 3a could help re-energize Google’s ailing smartphone efforts.

In the company’s most recent earnings call, Google CEO Sundar Pichai told investors that sales of the Pixel 3 smartphone were lower than those of the previous year’s Pixel 2 – a measure of “year-on-year headwinds,” he said.

Notably, the Pixel 3 was more expensive than the previous year’s device, and it faced stiffer competition at a higher price point that could have pushed away potential buyers. With the Pixel 3a potentially coming in at a much lower price point, Google could push back on those “headwinds.”

For now, we’re still waiting on an official confirmation from Google of the details – representatives didn’t immediately respond to a request for comment.

Business Insider Emails & Alerts

Site highlights each day to your inbox.

Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.