Angelo Carusone at Media Matters — known in the Twitterverse as the man behind the @StopBeck Twitter feed — is reporting that Glenn Beck‘s radio show has dropped below 400 radio affiliates and suggests that Beck update his website and marketing materials to note the change. [Update: Media Matters clarifies their number sources.]
Turns out there is actually no rush.
According to spokesperson at Premiere Networks, which syndicates The Glenn Beck Program, the show can be heard on more than 430 affiliates.
We took a look at the list of stations that do carry Beck it confirms this number.
Apparently, Media Matters forgot to add to their count the 88 stations that have acquired Beck in the past year.
Carusone quotes Rick Ungar at Forbes who says that “While the radio show can survive the loss of the smaller markets in the Buckley group, no radio program can long survive the loss of New York as being shut-out of the nation’s largest market makes selling national advertising exceptionally difficult if not completely impossible.”
Alas, Carusone fails to note that Beck was the third-highest rated radio host in the country years before joining WOR or being carried on stations in New York, Los Angeles, Chicago or Detroit.
Short version: People are not ready to turn off Beck quite yet (too put it mildly), which has to be good news for Media Matters, who revealed earlier this week they’ve officially declared war on Fox (probably not exactly news to regular readers).
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