GigaOm Ditching Federated Media For Ad Sales Deal With IDG

GigaOm is jilting ad-network giant Federated Media for an ad-sales deal with tech publishing behemoth IDG, a source close to the situation tells us.

IDG is making a major push to represent high-profile tech sites, and it appears the company has succeeded in wooing one of Federated’s big clients away.

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