The long-awaited seventh season of “Game of Thrones” premiered July 16, with an opening scene that shocked fans. That episode, “Dragonstone,” set a live-watching record for “Game of Thrones” premieres, and broke streaming records by a mile.
But in a world that’s increasingly mobile and app-focused, HBO should be pleased to note that new installs of the HBO Go and HBO Now mobile apps also hit a record high the day “Dragonstone” premiered.
According to Sensor Tower data, July 16 was the largest day ever for the HBO mobile app installs in the United States, with about 222,000 downloads from the App Store and Google Play. That is an increase of 14% from the previous record, which was 195,000 downloads. That day? The premiere of “Game of Thrones” season six, “The Red Woman.”
You can see how the downloads increased compared to other season premiere dates below:
And here’s how the season 7 premiere stacks up against the previous seasons:
Business Insider Emails & Alerts
Site highlights each day to your inbox.