How I Blogged My Way To Funding

Jun Loayza

Photo: RewardMe

Jun Loayza is a 25 year-old entrepreneur from Southern California.RewardMe, his business, is the easiest way for restaurants and cafes to create a loyalty program.

Users earn points by dining at restaurants or cafes and can later redeem points for appetizers, drinks, or desserts.

Jun shares his experiences.

The Challenge: The most difficult challenge so far has been raising funding.

During the Summer of 2010, we needed funding to complete our product, hire more sales people and developers, and expand rapidly.  Without an injection of funding, we would grow slow and steady – a fate almost worse than failure for an entrepreneur.   

The Solution: We raised funding because I leveraged my personal blog:  I wrote a post titled Viralogy is raising Angel Funding, which raised a total of $75,000 for us. Not too bad for a personal blog. 

The Aftermath: After our injection of funding, we hired two sales people, one developer, finished our product, and expanded our clientele by 300%. The funding we raised allow us to expand our product and clientele quickly to get ready for 2011.

The Lesson: I learned that a personal blog can be used for much more than building connections, getting a job and becoming a topic expert. My blog has become one of my most powerful assets.  

The Young Entrepreneur Council was founded by Scott Gerber, a serial entrepreneur, internationally syndicated small business columnist and author of the book, Never Get a “Real” Job. The YEC’s mission is to help young people build successful businesses and overcome the devastating epidemics of youth underemployment and unemployment.

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