FreshDirect Competitor Bread-n-Brie Expanding to Brooklyn

Breadnbrie

Bread-n-Brie is coming to Brooklyn “soon,” promises Bumper Shine, which also notes that, in the meantime, the Bowery Whole Foods will deliver to Brooklyn for a mere $5.95.  Positioned as New York’s online gourmet supermarket, Bread-n-Brie is a FreshDirect competitor with a virtual model: The company buys food from New York retailers and producers each day to meet demand (it buys wholesale, however–no army of Peapod shoppers).   

Started by 32-year old Ilya Zeldin, Bread-n-Brie is located in Long Island City, near the massive warehouse operated by FreshDirect.  The company launched this spring, with deliveries to the Upper East Side and NYU area.  It has since expanded to several other areas within Manhattan.  It also finally sells…brie.  Bumper Shine

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at research.businessinsider.com.au.

Tagged In

freshdirect sai-us