INFOGRAPHIC: How Fortune 500s Use Social Media

To any young and thriving start-up, using social media for publicity is a given.

And most major brands have gotten on board, but not all. In fact, this infographic by, based on research by the University of Massachusetts, shows that just over half of Fortune 500s use Twitter and Facebook.

Although it’s clear that some companies — especially consumer brands — benefit more than others, not using social media is really just a missed opportunity for any business. 

Check out these surprising statistics about how Fortune 500s use social media:

Fortune 500, social media, infographic

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