Over the past several years, Nintendo managed to defeat Sony and its PSP with the DS, clearly the inferior piece of technology.
Now the big N finds itself in a similar position, as Sony prepares to re-enter the handheld space with PlayStation Vita, which is much more sophisticated than Nintendo’s 3DS.
For history to repeat itself, Mario and Co. must fall back on a similar strategy, but also adapt to survive in a constantly evolving industry.
To say it won’t be easy is a huge understatement.
That said, Nintendo will succeed with…
Let’s face it, Mario’s tough to beat.
Nintendo has arguably the biggest collection of video game franchises in the entire industry, a list that includes Mario, Pokemon, Zelda, Metroid, Animal Crossing and Kirby, among others. To defeat Vita, the publisher must release titles based on these valuable properties at a fairly rapid pace. It’s the only way to drown out Sony’s lineup, which already includes Uncharted: Golden Abyss, Hot Shots Golf and Wipeout 2048.
New games no one has ever seen before
The Rolling Western looks strange, but has potential.
Being able to fall back on Mario and Pokemon is a fine luxury, but Nintendo must also create new types of games that attract new consumers to 3DS. Keep in mind that it was Brain Age (a never before seen intellectual property) that helped spark the DS revolution that swept Japan and other continents, propelling the system to the top of the sales charts.
Leveraging the system’s strengths
The StreetPass feature in Super Street Fighter IV 3D Edition is so sweet.
Thus far, the glasses free 3D has been more of a parlor trick and not worth purchasing the system for. That doesn’t mean, however, that it won’t prove important down the road. Going back to that last point, Nintendo should release new titles that make use of the 3D effect in exciting ways.
Beyond that, the 3DS also supports augmented reality gaming, and the online capabilities will definitely prove useful for years to come. Vita also shares these features, so it’s important for Nintendo to get a huge jump on the competition.
Keep players connected through the eShop with relevant content
Kirby’s Dream Land is but one of several cool games to download from the 3DS eShop.
Sony’s PlayStation Network will only continue to improve as Vita matures. To combat this, Nintendo must keep 3DS connected to the Internet at all times via the recently released eShop, but this goes far beyond releasing classic Game Boy and Game Boy colour titles. Users want to view movies, listen to music and play new/revamped games. If Nintendo fails to deliver, 3DS will look more like a dinosaur.
Drop the price
You may want to wait until that price comes down…because it will.
Sony scored a minor victory by announcing the base model PlayStation Vita will retail for $249.99, the same price as 3DS. There’s no way Nintendo’s portable can compete at that MSRP, so the company should slash it to $199.99 or lower, right before Vita hits store shelves.
Coming soon…Five Ways PlayStation Vita Will Beat 3DS…stay tuned.