The internet has come a long way since its humble beginnings in the 90s.
Today it has evolved to become faster, slicker, and an indispensable tool to do business around the globe.
And brands are becoming increasingly tech savvy, hiring specialised marketing and data teams to build communities and awareness.
But it hasn’t always been the case.
We used the Wayback Machine, a site which archives old websites, to take a look at what some of Australia’s big brands original websites looked like – they were pretty terrible.