The idea that dollar stores sold everything for a dollar has always been a gimmick.
That being said, a recent research report from an equity research firm with a practice in retail does have an interesting story about pricing and major chain Dollar General.
After months and months of y/y price cutting, the company has finally raised prices in May.
It’s a glass half-full/half-empty thing. It’s bad for consumers that the prices at this rock-bottom location are going up. On the other hand, it says something good for the economy that the company has some pricing power.
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