Facebook's $1 Billion Revenues Explained In 25 Words


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Facebook revenues have reached a $1 billion annual run-rate, sources tell TBI Research.

We asked around and figured out how that finally happened.

To our delight the reason is so simple, we can explain it in 25 words:

  • Facebook’s scale makes a Facebook Page the best landing page for brands advertising on the Internet.
  • Facebook ads are the best at driving traffic to Facebook Pages.

OK, you caught us. That was 27 words.

Bonus analysis: The reason Google wanted to buy Yelp for $550 million is very similar.

  • A Yelp page is the best place for a small businesses to make its home on the Internet. This is because a Yelp Page appears objective, but Yelp allows the small business choose a review to feature at the top of the page.
  • Google search ads would be very good at driving traffic to Yelp Pages.

So, what is it like working at Facebook?

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