Why Facebook Just Spent $US19 Billion On WhatsApp In One Chart

Facebook’s $US19 billion purchase of messaging app WhatsApp makes a lot of sense when you look at this chart.

Here’s how its usage compares to Facebook’s own messaging app, Facebook Messenger, in the U.S.. The chart comes from OnDevice Research.

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at research.businessinsider.com.au.