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Facebook's New Graph Search Launches Today — Here's How It Works

facebook graph search photos

Today, Facebook is finally launching its new Graph Search feature.

The new search tool uses your Facebook connections and interests to come up with relevant results for people, photos, places, and interests.

These are generally results for which a regular Web search would come up empty — like “places I visited in 2010” or “photos of my friends taken before 1980” or “restaurants my friends like.”

(In fact, Facebook struggled with naming its new search feature, fearing that anything with “search” in the name would make people think of a Web search engine like Google.)

We’ve been playing with Graph Search for the past few months and its easy to see why naming the product was so hard. This is not Google Web search—it’s something completely different.

The interface strongly guides users to doing these kinds of searches, responding with plain-English suggestions for questions.

Here’s what you can expect to experience with Graph Search starting today.

When you first log in, Graph Search prompts you to take a tour.

Suggestions for searches come from profile data—like the college you attended.

From there, Graph Search tries to help you narrow your search.

The search was quite accurate—while I've obscured names, these are friends from college.

With that example in mind, Graph Search now lets you start asking questions.

I have a high opinion of people who like my dog, Ramona the Love Terrier. (Yes, she has a Facebook page.)

Here's a collage of extremely beautiful Ramona fans.

Locations check out—I am a fan of Coit Tower. But this search really reveals how little I use Facebook's location features.

Let's try Facebook for finding restaurants!

Let's narrow it down.

Yelp has nothing to fear. These results are awful, my friends have bad taste in restaurants, or Facebook just doesn't have enough good data.

Graph Search also lacks a sense of humour. But hey, maybe that will come in a future release!

Now check out these 15 apps everyone is talking about ...

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