Excited for the World Cup this summer? So is ESPN. It is launching the first 3D sports TV network, ESPN 3D, with the start of the South Africa vs. Mexico FIFA World Cup match on June 11.In addition to this match, 25 additional World Cup matches, the Summer X Games, college football games, college basketball games, and the BCS National Championship game will air on ESPN 3D throughout the summer, Broadcasting & Cable reports.
The network is going to reveal footage and other details about ESPN’s 3D technology at the NAB Show in Las Vegas next month. Experts like ESPN VP of Emerging Technologies Andrew Bailey and Pace CEO Cinematographer Vince Pace (Avatar alumnus and head of production of the Masters in 3D) will head a panel focusing on the network’s successes and setbacks in working with 3D.
ESPN 3D will be offered in DIRECTV’s linear 3D channel, N3D, at no additional cost to current ESPN subscribers, according to an ESPN release.
Though I would have told you before that the 3D efforts by companies like DirecTV and ESPN would result in nothing more than a flop, after watching the Masters in 3D, I think it could just take off.
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