Five years ago, people worried that the acquisition of YouTube by Google for a staggering 1.65 billion dollars was the first sign of a bubble inflating.At the time, I looked at the M&A activities and showed that the YouTube deal appeared to be an outlier.
This year, worries are popping up again, this time due to the kind of valuations many of the leaders in the space are getting.
As someone who believed the same thing, I decided to do a little research to get a sense of what valuation, revenue lines, and user base looked like.
I did research on Google to get the valuation, revenue, and number of users of the most talked about companies. And it looked like this:
The first thing that becomes apparent here is that, outside of Twitter and Foursquare, we’re dealing with companies with strong revenue flows. But does that justify their valuation? Let’s take the data and look at what else we can learn from it:
All and all, the valuation themselves actually look quite low when you look at them through the lens of revenue (once again, I’m making exception here for Twitter and Foursquare, which are both still working on developing their revenue models — and I hear that the current valuation of Twitter in this round is dependent on their publishing a revenue model).
The other thing to look at is potential. GroupOn has outstanding revenue per user (more than twice the amount that Google gets for its users) so it seems that its ability to get more users would allow it to become as big, if not bigger than Google if it can maintain this average. Facebook, on the other hand, has a lot of growth opportunity in its average revenue per user. As one of the largest internet companies in the world, even something as simple as a couple of extra dollars in average revenue per user could generate billions in extra revenue.
So is there a bubble? I would say that if those companies are representative of the rest of the industry, there isn’t.
This article originally appeared on tnl.net.
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