In this golden age of TV, with a ton of original binge-worthy premium video content attracting new audiences far and wide, all that glitters is not gold.
Challenges have emerged for creators and distributors alike. With epic disruption in distribution, prime time schedules don’t seem to matter anymore, and appointment television is a thing of the past. Content must be available on demand anytime and everywhere– on your phone or TV, via broadcast and cable networks as well as Facebook, Snapchat, Netflix, Amazon and other OTT services.
Media moguls like 21st Century Fox’s Lachlan Murdoch, HBO CEO Richard Plepler, NBC Entertainment Chairman Bob Greenblatt, The Nerdist’s Chris Hardwick, Discovery’s David Zaslav and Viacom CEO Robert Bakish will take the stage at IGNITION November 29-30 in New York to share how they’re optimising their businesses for this new normal and strategising to dominate amid the wars for high-value talent and intellectual property.
Meanwhile, industry experts like Janice Min, Harvard Business School’s Bharat Anand and NYU Stern/L2’s Scott Galloway will share their insights on the content businesses we all should be building, and Facebook’s Dan Rose, Snapchat’s Nick Bell and Amazon’s Toni Reid will speak to new and evolving platform opportunities.
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