The sale numbers for “Destiny” are in and it’s already looking like a hit.
Publisher Activision said in a statement this morning the shooter game from developer Bungie the company “sold more than $US500 million” of the game into retail stores worldwide. That doesn’t equate with actual retail figures for day one, but it could lead to a healthy number for Activision, the largest video game maker in the U.S., who reportedly spent up to $500 million to make and market the new game.
The publisher isn’t breaking any records for day one sales yet.
Here’s a look at how that number compares to recent title releases and previous Bungie games.
|Game||Release||Day One Sales||Worldwide Units Sold||Publisher/Developer|
|“Destiny”||9/9/2014||up to $US500 million||n/a||Activision/Bungie|
|“Grand Theft Auto V”||9/17/2013||$800 million+||17.8 million||Rockstar|
|“Call of Duty: Ghosts”||11/5/2013||under $US500 million||8.9 million||Activision/Infinity Ward|
|“Halo 4”||11/6/2012||$220 million||9.1 million||Microsoft/Bungie|
|“Halo: Reach”||9/14/2010||$200 million+||9.6 million||Microsoft/Bungie|
|“Halo 3”||9/25/2007||$170 million||11.9 million||Microsoft/Bungie|
|“Halo 2”||5/31/2007||$125 million||8.5 million||Microsoft/Bungie|
Set 700 years into the future, “Destiny” let’s gamers play in a post-apocalyptic world overrun by aliens. Gamers play as “Guardians” who set out to save what’s left of our world.
A regular version of the game retails at $59.99 while a limited-edition box set sells for $US99.99. Another collector’s edition retails at $US149.99. Sony is also selling the game in a bundle with a white PlayStation 4 console.
Activision anticipates the game to be its next billion dollar franchise. The publisher’s last big title, “Call of Duty: Ghosts” debuted to less than $US500 million on day one.
Bloomberg reports “Destiny” was the most pre-ordered game in history that wasn’t a sequel.
One huge draw to “Destiny” is developer Bungie’s previous success with its “Halo” titles on Microsoft’s Xbox consoles. The “Halo” series in total has sold more than 50 million copies.
*This story has been edited to reflect the point that “Destiny” has not made $US500 million in first day sales.
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