Deliveroo and 150 restaurants are giving away 5 million chips for International Fry Day — but it might not be the hot deal it seems

Curry and chips. Matt Cardy/Getty Images
  • 150 restaurants and fast food outlets around Australia will be giving away free chips this weekend to celebrate International Fry Day.
  • Customers will be able to claim their free chips via the Deliveroo app and normal delivery fees will apply to orders.
  • Deliveroo said its contribution to the event is a media campaign worth $122,000 which will help raise the profile of small businesses on its platform.

The deep-fried potato is one of the most divisive items in the English language. But whether you call them fries, hot chips or just chips, the deliciousness of this humble snack/side is undisputed.

It even has its own annual commemmoration — International Fry Day — which takes place on Saturday 13 July.

Since 2017, ridesharing delivery app Deliveroo has been on the International Fry Day bandwagon and says this year it is “chipping in” even more than ever for the occasion (pardon the pun).

From Friday 12 to Sunday 14 July, customers can claim free hot chips from 150 restaurants and fast food outlets around Australia via the Deliveroo app. In a statement, Deliveroo said it expects consumption of chips to rocket 80% over the weekend, with an estimated 5,115,000 individual chips — or 33,000 portions — being prepared.

However, before you start drooling for joy, the aforementioned chips won’t be free in the strictest sense of the word.

A Deliveroo spokesperson confirmed to Business Insider Australia that usual delivery fees will apply when distributing the “free” chips, unless the customer is a subscriber to the Deliveroo Plus service (which, of course, is also not free).

They also confirmed that a minimum order will likely be set by the participating restaurants in order to claim the “free” chips on top.

In a statement to Business Insider Australia, Deliveroo head of consumer communications Joe Satari further clarified the nature of Deliveroo’s contribution to International Fry Day.

“The Fry Day initiative is a fantastic example of Deliveroo investing in major marketing campaigns that support the thousands of restaurants on our platform,” Satari said.

“This year our investment in Australia was the largest ever with a media value of over $122,000. That figure is exclusive of the hours of work our agencies and creatives have spent developing assets and securing media coverage for the promotion.

“French Fry day presents a potentially lucrative opportunity for small businesses to see a huge uplift in their order. Through our investment in paid-social, direct email and in-app advertising we have reached over 2 million Australians. It’s worth noting participation is voluntary and open to all of our restaurant partners.”

I suppose that is technically “chipping in”, although it will be of little solace to the legions of hungry chip fanatics out there. Let’s hope they’re not too salty.

Here is the full list of participating outlets (at the time of writing):

42Fifteen, Gold Coast
Banh Meats and Co. – Barangaroo, Sydney
Banh You Vietnamese, Sydney
Bao Burgers & Japanese Curry by Sixty Grams, Perth
Bavarian – Broadbeach, Brisbane
Bavarian – Chatswood, Sydney
Bavarian – Eagle St Pier, Brisbane
Bavarian – Penrith, Sydney
Bavarian -Entertainment Quarter, Sydney
Bavarian Highpoint, Melbourne
Bay Beach Pizza and Pasta, Melbourne
Beerhaus – York St, Sydney
Bell Pizza Braybrook, Melbourne
Big Roddy’s Rippin Rib Shack, Brisbane
Big Roddy’s Up Late – Burgers & Wings, Brisbane
BIGS Hot Chooks – Bondi Beach
BIGS Hot Chooks – Broadbeach
BIGS Hot Chooks – CBD
BIGS Hot Chooks – Chatswood
BIGS Hot Chooks – Chermside
BIGS Hot Chooks – Miranda
BIGS Hot Chooks – Penrith
BIGS Hot Chooks – George St
BIGS Hot Chooks – Castle Hill
BIGS Hot Chooks – Charlestown
BIGS Hot Chooks – Maroochydore
BIGS Hot Chooks – Rouse Hill
BIGS Hot Chooks – Southbank
Bootsdarling, Sydney
Bread N More Bakery, Sydney
Buoy Pizza, Melbourne
Burger Basement, Melbourne
Burger Project – Black Label, Sydney
Burger Project – Brisbane CBD
Burger Project – Gateway, Sydney
Burger Project – Macquarie Park, Sydney
Burger Project – Melbourne Central, Melbourne
Burger Project – MLC, Sydney
Burger Project – Parramatta, Sydney
Burger Project CBD, Melbourne
Burger Project Chadstone, Melbourne
Burger Project: St Collins, Melbourne
Burgers & Wraps (Mondo Fresco), Perth
Cafe Oliveto, Melbourne
Cafe Oliveto Pizza & Pasta Restaurant, Melbourne
Caminetto Italian, Sydney
Capricho Grill, Melbourne
Chuan Yue Garden Chinese Restaurant, Perth
Coffee Addiction, Melbourne
Crazy Kebabs – Keilor Downs (Core), Melbourne
Crisp Pizza, Melbourne
Crisp Pizza (Basic), Melbourne Crown
Kebab House, Sydney
Crystal Palace Chinese Restaurant, Perth
Curry Kreations Indian Restaurant and Cafe, Perth
Degani – Zetland, Sydney
Editions Collingwood – Bao Wow, Melbourne
Editions Collingwood – Mr & Mrs Gan Chinese Kitchen, Melbourne
Editions Collingwood – Nem n’ Nem Vietnamese Kitchen, Melbourne
Eureka Fish & Chips, Perth
Famous Fish, Sydney
Finn McCools Surfers Paradise, Gold Coast
Florentine Pizza and Charcoal Chicken, Melbourne
Fratelli Fresh – Alexandria, Alexandria
Fratelli Fresh – Bridge Street, Sydney
Fratelli Fresh – Crows Nest, Crowsnest
Fratelli Fresh – Darling Drive, Sydney:
Fratelli Fresh – EQ, Moore Park & Centennial Park
Fratelli Fresh – Macquarie St, Sydney
Fratelli Fresh – Melbourne, Melbourne CDB
Fratelli Fresh – Potts Point, Potts Point
Fratelli Fresh – Walsh Bay, Dawes Point
Fratelli Fresh – Westfield, Sydney
GalyaN Kebabs – Bentleigh, Melbourne
Gourmet Burger Kitchen, Melbourne
Hektik Kebabs, Melbourne
Hemp Kitchen, Melbourne
Hog’s Breath – Carindale, Brisbane
Hog’s Breath – Chadstone, Melbourne
Hog’s Breath – Garden City, Brisbane
Hog’s Breath – Geelong
Hog’s Breath – Ipswich, Brisbane
Hog’s Breath – Ipswich, Brisbane
Hog’s Breath – Main Beach, Gold Coast
Hog’s Breath – Surfers Paradise, Gold Coast
Hog’s Breath – Victoria Point, Brisbane
Jay Burger, Melbourne
Jimmy Grants – Eastland, Melbourne
Jimmy Grants – Emporium, Melbourne
Jimmy Grants – Fitzroy, Melbourne
Jimmy Grants – Ormond, Melbourne
Jimmy Grants – Richmond, Melbourne
Jimmy Grants – St Kilda, Melbourne
John’s Fish and Chips Perth, Perth
Kai Kai Chicken, Brisbane
La Cabra, Melbourne
Lord of the Wings – Carindale, Brisbane
Lord of the Wings – Indooroopilly, Gold Coast
Lord of the Wings – Robina, Brisbane
Mary And A Little Lamb – Brunswick, Melbourne
Mary And A Little Lamb – Preston, Melbourne
Michel’s Patisserie Brandon Park, Melbourne
Munich Brauhaus Melbourne
Munich Brauhaus Southbank, Brisbane
Munich Brauhaus The Rocks, Sydney
Newroz Kebabs – Malaga, Perth
Olive’s Pizza, Melbourne
Omega 3 Fish & Chips, Melbourne
Oricco Charcoal Chicken, Sydney
Origin Kebab Qut Brisbane, Brisbane
Origin Kebabs Burgers n More-Labrador, Gold Coast
Origin Kebabs Burnada, Brisbane
Origin Kebabs Carindale, Brisbane
Origin Kebabs Chermside, Brisbane
Origin Kebabs Garden City, Brisbane
Origin Kebabs Hyperdome, Brisbane
Port of India, Melbourne
Saint Charles Souvlaki & Burgers, Melbourne
Secolo Dining, Sydney
Seoul Bistro, Brisbane
Sindbad Kebabs, Sydney
Speedy Pizza, Gold Coast
Spit Roast Shop Milsons Point, Sydney
Subway Warwick WA, Perth
Supremo Kebabs, Perth
Taco Bill Blackburn, Melbourne
Tarantino’s Pizzeria Italian, Melbourne
Tasty Kebab Subiaco, Perth
TCS Burgers, Melbourne
The Bavarian – Manly, Sydney
The Bavarian – World Square, ydney
The Bavarian Beerhaus – York St, Sydney
The Bavarian Castle Hill, Sydney
The Bavarian Charlestown, Newcastle
The Bavarian Chermside, Brisbane
The Bavarian Maroochydore, Sydney
The Bavarian Miranda, Sydney
The Bavarian Rouse Hill, Sydney
The Bavarian Wetherill Park, Sydney
The Thai Heritage, Brisbane
The Yellow Bourbon, Perth
The Yiros Shop – Cannon Hill, Brisbane
The Yiros Shop – Capalaba, Brisbane
The Yiros Shop – Fortitude Valley, Brisbane
The Yiros Shop – Newmarket, Brisbane
The Yiros Shop – South Brisbane
TYB Pasta’s, Perth
West End Burgers & Bites, Brisbane
Zest, Sydney
Zeus Street Greek – Albany Highway, Perth
Zeus Street Greek – Broadway, Sydney
Zeus Street Greek – Canberra, Canberra
Zeus Street Greek – Chermside, Brisbane
Zeus Street Greek – Drummoyne, Sydney
Zeus Street Greek – Dulwich Hill, Sydney
Zeus Street Greek – Harbour Town, Gold Coast
Zeus Street Greek – Kotara, Sydney
Zeus Street Greek – Moonee Ponds, Melbourne
Zeus Street Greek – Northpoint, Sydney
Zeus Street Greek – Robina, Gold Coast
Zeus Street Greek – Rosebery, Sydney
Zeus Street Greek – Southbank, Brisbane
Zeus Street Greek – Surry Hills, Sydney
Zeus Street Greek – Westfield Sydney, CBD
Tella Balls Liverpool, Sydney
Sandbar Cafe, Sydney
Ogalo Darlinghurst, Sydney
Little Italy Pizza, Sydney

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