A Fenty Beauty customer stores marijuana in an empty powder container, and the brand called it 'genius' and offered a replacement

Don Arnold/Getty ImagesRihanna at a Fenty Beauty event in 2018.
  • On Tuesday, a Twitter user shared photos of a Fenty Beauty container filled with marijuana instead of makeup.
  • They captioned the photos with “Rihduce Rihuse Rihcycle,” a reference to the beauty brand’s founder, Rihanna.
  • Fenty Beauty responded to the tweet by calling the idea “genius” and asking “how much setting powder” the person was using. The brand also offered to replace the Twitter user’s powder.
  • Speaking to INSIDER, the Twitter user said they were inspired to “hide” marijuana in the container to prevent their boyfriend from taking it.
  • Visit Insider’s homepage for more stories.

One Fenty Beauty fan has found a unique way to recycle their makeup containers.

On Tuesday, a Twitter user with the handle @CakeFaceCutie posted two photos of a Fenty Beauty container filled with marijuana instead of makeup. They wrote “Rihduce Rihuse Rihcycle” alongside the photos, a reference to both Rihanna, who founded Fenty Beauty, and the recycling motto.

The user also said you “can’t smell anything” through the container.

One day after CakeFaceCutie shared the photos, Fenty Beauty responded on Twitter.

“1. this is genius 2. how much setting powder are you using lmaoooo,” Fenty Beauty wrote.

Read more: Celebrities can’t stop talking about how good Rihanna smells. The perfume she reportedly wears costs up to $US870 and smells like marshmallow.

Fenty Beauty followed up with a tweet telling CakeFaceCutie that the brand would send another setting powder.

“Anyways send us a DM! We’ll happily send ya another,” the brand said.

The brand also called its powder “multipurpose” in reference to the photos.

“When your PRO FILT’R SETTING POWDER is multipurpose,” Fenty Beauty wrote.

Read more: 16 perks even Sephora’s most loyal customers might not know about

Tons of Twitter users have since replied to CakeFaceCutie about the innovative idea, saying Rihanna would likely approve.

Speaking to INSIDER, CakeFaceCutie said they use the container to “hide” their marijuana.

“My boyfriend always takes my weed when he runs out, so I hid it somewhere I knew he wouldn’t look,” CakeFaceCutie said.

While the Twitter user is now “excited” because “Rihanna probably knows about the tweet,” they also said Fenty Beauty has yet to reply to their DM, or Direct Message, on Twitter.

” I DM’d my shipping info but they haven’t responded,” they said.

Representatives for Fenty Beauty did not immediately reply to Insider’s requests for comment.

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