Check Out The Debauchery When Applebee's Turns Into 'Club Applebee's' After 10 PM

Applebee'sJust another normal night out at Applebee’s in Estero, Fla.

Photo: sk8ryankee21 / YouTube

We told you earlier today that in the South, particularly in Florida, some Applebee’s restaurants stop being your “neighbourhood Grill and Bar” after 10 p.m. and turn into nightclubs until closing at 2 a.m.The lights go down. The music goes up. People start dancing in their booths, the aisles, and eventually on the bar.

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There’s also karaoke and full moon “blacklight” parties, where everything glows.

Oh yeah, and a LOT of alcohol gets consumed.

The clubs are not part of Applebee’s regular marketing or branding, but the chain does have a web site telling you where to find the nearest one.

Club Applebee’s nights look as if they’re boosting late-night alcohol sales. After 10 p.m., the bars often switch from proper glassware to red plastic cups — the universal indicator of “we’re expecting you to get drunk.”

About 100 Applebee’s joints are also late night clubs, according to senior VP-beverages, Brian Masilionis.

We poked around on YouTube to bring you these images of Club Applebee’s.

This is Club Applebee's in Estero, Florida. Note: It's jam-packed.

It is somewhat bro-tastic ...

But Club Applebee's also features 'Girls Night Out.'

The crowd is very young.

And few people seem to be trying to actually order food ...

Things start to get out of control ...

... And then this happens. If you look closely, this incident appears to have been precipitated by a can of whipped cream.

And now everyone's doing it ...

No comment.

The woman in the striped dress is having the time of her life.

B103.9, Southwest Florida's hits station, is in the house. (This station also stages an annual pregnant bikini contest, but not at Applebee's).

Club Applebee's has the usual nightclub stuff: lights, disco ball, pounding music ...

And this guy, spinning the tunes.

People drink shots.

And then they do this.

You can meet this guy in the parking lot.

And you can check out this guy's tattoo. It's not finished yet.

You can meet this guy ...

Or this guy ...

Either way, you're going to meet a lot of people. Club Applebee's is often completely jammed.

Which of these ad execs would you most like to have a drink with at Club Applebee's?

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