CHART OF THE DAY: What People Care About When Buying A Smartphone

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Earlier this week we published the results of a reader survey that assessed what people look for when buying a smartphone.

Unsurprisingly, the most important thing was the “platform”. In other words, is it running on Apple software, Google software, or something else?

In a bit of a surprise, however, the second most important thing is the feature set of the phone, not the apps it offers.

Don’t Miss: SMARTPHONE SURVEY: Why People Pick Android Vs. iPhone

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