CHART OF THE DAY: Apple Is In The Middle Of The Pack On Revenue, But Crushing On Operating Profit

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Apple’s integrated hardware and software system make it the most valuable PC maker in the world, according to a research note from Deutsche Bank.

Deutsche Bank assembled the revenue and operating profits of the top 10 PC makers in the world. It then charted which companies are capturing the greatest share of the pie to determine which PC maker is capturing the most value.

While Apple has just 7% of the share of revenue, it’s grabbing 35% of the operating profit. Deutsche Bank attributes it to the strength of the Mac/MacBook lineup. Other companies are losing profit margins because they have to pay Microsoft for software.

Other interesting point: Apple, Dell and HP have 80% of the operating profit share on 40% of the revenue share.

chart of the day, revenue vs operating profit share of top pc vendors

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