CHART OF THE DAY: Microsoft's 'Laptop Hunters' Ads Are Hurting Apple

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Microsoft’s (MSFT) “Laptop Hunters” ad campaign focuses on the price difference between Windows PCs and expensive Apple (AAPL) Macs. The commercials have raised consumers’ perception of Microsoft’s “value” — and have hurt Apple — according to YouGov BrandIndex, a research service.

microsoft apple chart value

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