CHART OF THE DAY: There's Massive Interest In The iPhone 5

button more charts
button chart prev
button chart next

Despite well-publicised problems with Apple’s new Maps app and Lightning connectors, consumers are keenly interested in buying the latest iPhone. In fact, nearly one in five consumers said they were “very likely” to buy an iPhone 5, according to Changewave Research. That’s twice as many as indicated strong interest in the iPhone 4S a year ago. 

chart of the day, likelihood of buying iphone 5 vs iphone 4s, oct 2012

Follow the Chart Of The Day on Twitter: @chartoftheday

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at research.businessinsider.com.au.