CHART OF THE DAY: Here's The Next Group Of U.S. Smartphone Buyers

button more charts
button chart prev
button chart next

The next group of smartphone buyers in the U.S. will be older, and poorer, says our own BI Intelligence group in a big report on the Future Of Digital.

The importance of this for advertisers, app makers, and commerce companies is that this group has less disposable income, and therefore they will be a less lucrative group for the next wave of mobile adoption.

chart of the day smartphone generation

Business Insider Emails & Alerts

Site highlights each day to your inbox.

Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.