Groupon is still the dominant daily deals company by a long shot, says analytics company Forsee. It surveyed 10,000 visitors to the top 40 retail sites to find out if they use Daily Deal sites, and if so, which ones.
Of those that subscribe to daily deals, 50% bought a Groupon in the last 90 days versus 25% for LivingSocial. The survey was done over the holiday period. Both sites are up from the last time Forsee did similar research.
That’s good for them, because the daily deal business as a whole is getting smaller.