Talk about creative destruction. Newspaper classified revenues peaked above $16 billion in 2005, only to plummet to an estimated $5 billion or so in 2009. One reason that happened: Starting in 2003, Classified advertisers suddenly had a free alternative in Craigslist. Since then, Craigslist revenues have taken off like a rocket ship, according to a report by AIMGroup, but — as you can tell from this chart’s two axes — not quite on the same scale at all.
Follow the Chart Of The Day on Twitter: www.twitter.com/chartoftheday
Get This Delivered To Your Inbox
You can get this dropped in your inbox every afternoon as The Chart Of The Day. It’s a simple. It’s convenient. It’s free. All we need is your email address (though we’d love your name and state, too, if you’re willing to share it). Sign up below!