Chinese Soccer Ball Exporters Love The World Cup

Soccer fans don’t just buy jerseys and shoes when the World Cup comes around. They buy balls.

This chart from Bloomberg LP Chief Economist Michael McDonough tracks China export volume for footballs (soccer balls), basketballs, and volleyballs over time. The red dotted line indicates years when there is a World Cup.

Ball export volumes spike every time summer hits the northern hemisphere. But not quite like World Cup summers.

NOW WATCH: Money & Markets videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at