Jewellery brand Caviar has created a limited edition series of customised Apple Watches that pay tribute to Russian President Vladimir Putin, Lenin, and Peter the Great and cost £2,000 each.
Up first is the Putin-themed watch, which displays the Moscow skyline, the state emblem on the Digital Crown button, and even Putin’s name and signature.
But maybe you’re not the biggest Putin fan. What if you prefer the days of Lenin and want to commemorate the October Revolution with your Apple Watch? Fear not, there’s also a “USSR Lenin” model which features an engraving of Lenin’s mausoleum, and a hammer and sickle on the Digital Crown.
And finally, if neither Putin nor Lenin are your thing, and you dream of opulent Russian palaces, then Caviar has also released a customised Apple Watch that honours Tsar Peter the Great. He was seen as a great reformer of Russia, and the “Epoca Imperia” Apple Watch is the perfect way to honour his legacy.
The Apple Watch went on sale in Russia on July 31, and there were queues outside at least one Apple Store in the country. But Russian Prime Minister Dmitry Medvedev had already managed to get his hands on an Apple Watch, as he had been filmed wearing one to a meeting earlier this year.
You might remember Caviar from its previous line of gold Putin iPhone cases. They sold out shortly after going on sale.