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Why Coke Is Ditching The Polar Bears For Its 2013 Super Bowl Ad

[credit provider=”via Coca Cola”] Coca-Cola is ditching one of its most unexpectedly successful marketing endeavours of last year: The polar bears are getting the boot this Super Bowl.In addition to starring in Coke’s in-game ads, the bears also stole the second screen with the “Polar Bowl” — in which viewers […]
Why Coke Is Ditching The Polar Bears For Its 2013 Super Bowl Ad
News

This Adman Was Arrested At An Airport For Having A Bomb-Like Watch

Advertising creative Geoffrey McGann’s weekend travel disaster teaches us to rethink our airport accessorizing choices.McGann — who spent 15 years at W+K, worked at 72andSunny, and is currently the ECD at So-Cal based Generator Content — was arrested at Oakland airport Friday and held on $150,000 bond for having a […]
This Adman Was Arrested At An Airport For Having A Bomb-Like Watch