US

People are going nuts for these $25 mystery boxes in the US

VIDEO: People are buying geek boxes by the truck full. So much so, that companies like Loot Crate made over $160 million in revenue. So, we brought in Loot Crate founder, Chris Davis, to give us some insight into fandom and the popularity of these subscription mystery boxes.
People are going nuts for these $25 mystery boxes in the US
US

How one man turned his love for geek culture into a $160 million business

VIDEO: Subscription services that deliver a themed box of goods to your door have exploded in popularity in recent years. Now the industry is full of successful start-ups like Loot Crate, which delivers geek items and apparel to your door. Loot Crate founder Chris Davis came by to tell us how the idea of delivering "Comic Con in a box" became a $160 million business..
How one man turned his love for geek culture into a $160 million business