Tagged With Real-time Bidding

THE PROGRAMMATIC-ADVERTISING REPORT: Mobile, video, and real-time bidding drive growth in programmatic

Mark Hoelzel

The fusion of native and programmatic advertising is finally underway

Mark Hoelzel

THE PROGRAMMATIC-ADVERTISING REPORT: Mobile, video, and real-time bidding drive growth in programmatic

Mark Hoelzel, Marcelo Ballve

Programmatic and real-time bidding are completely eating the digital-ad industry, with mobile leading growth

Mark Hoelzel, Marcelo Ballve

The 'Ad Viewability' Uproar: How The Digital Media Industry Is Attacking The Problem Of Unseen Online Ads

Mark Hoelzel

Facebook Is Putting The Focus Back On Direct Response And FBX-Powered Ads

Cooper Smith

Here's How Facebook's Programmatic Buying Technology FBX Works

Cooper Smith

Now That Facebook Is Making Right-Rail Ads A Lot More Compelling, FBX Is Going To Get Way More Attention

Cooper Smith

Making Sense Of FBX -- The Facebook Ad Exchange That Is Becoming A Retargeting Giant

Cooper Smith

Facebook Is Becoming The Top Driver Of Retargeted Ad Clicks

Cooper Smith

Mobile Display Advertising Is As Messy And Confusing As Ever, Here's How All The Pieces Fit Together

Marcelo Ballve

Understanding Facebook's FBX -- Social Media's First Ad Exchange

Cooper Smith

Why Real-Time Bidding Is Going To Completely Change The Equation For Mobile Advertising

Marcelo Ballve

Why Real-Time Bidding Is Going To Completely Change The Equation For Mobile Advertising

Marcelo Ballve

RTB Or Real-Time Bidding Is The Future Of Digital And Mobile Advertising -- Here's What You Need To Know

Marcelo Ballve

RTB Or Real-Time Bidding Is The Future Of Digital And Mobile Advertising -- Who Will Be The Winners And Losers?

Marcelo Ballve

INFOGRAPHIC: Inside The Mobile Real-Time Bidding Ad Ecosystem

Josh Luger

INFOGRAPHIC: Inside The Mobile Real-Time Bidding Ad Ecosystem

Business Insider

Three Trends To Watch In Mobile Advertising

Alex Cocotas