PR – Business Insider Australia

US Mar. 7, 2022, 3:38 PM

I’ve worked in PR since my dancing career was put on hold. An office job removed the pressure I felt and made me more ambitious.

Chloe Murray, 28, followed her parents into professional dancing when she graduated. Two years after COVID-19 decimated the arts, she now works in PR.

Strategy Feb. 8, 2022, 1:00 PM

Doing my own PR has saved me thousands as a small business owner — here are 4 successful strategies I use

Jen Glantz spends two hours a week using free tools like Google Alerts and websites like Qwoted to find opportunities for media coverage.

News Jan. 26, 2022, 10:38 AM

Amazon shut down its program that paid warehouse ‘ambassadors’ to tweet positively about the company, report says

Amazon's army of Twitter "ambassadors" sparked a backlash from users who found them creepy, and spawned parody and fake accounts.

US Jul. 22, 2021, 4:28 PM

Tokyo will be my 7th Olympic Games arranging TV interviews for star athletes. Here’s how I got into it and why it’s a dream job.

It's a stressful role, but hearing off-the-cuff comments from Olympians right after they compete makes it all worthwhile, says Sara Hunninghake.

US Jul. 22, 2021, 2:15 PM

A 23-year-old former waitress started her own restaurant marketing business that earns 6 figures. Here’s how she spends her days.

Sherane Chen started off as a waitress at Steak-n-Shake, studied marketing in college, and spotted an opportunity to combine her areas of expertise.

News Jun. 29, 2021, 1:58 PM

CEO of crisis-management PR firm resigns following allegations he got drunk and inappropriately touched women at a charity event

Declan Kelly, the CEO of influential crisis communications firm Teneo, is stepping down amid a scandal around his behavior at a charity event.

News May. 23, 2021, 10:21 PM

Meet the PR firms challenging the giants

Insider's top advertising and media stories for May 24.

News May. 12, 2021, 9:39 PM

How Alan Moss is helping Amazon become an advertising giant

Insider's top advertising and media stories for May 13.

News May. 1, 2021, 12:25 PM

Elon Musk’s pointed jabs at journalists: From shutting down Tesla’s media relations offices to accusing reporters of being ‘holier than thou’

Journalists "should be ashamed of themselves" after coverage of recent Tesla crash, Musk said on a call.

News Apr. 3, 2021, 5:11 PM

Amazon says it supports expanding voting rights but it gave $500,000 to lawmakers who oppose those efforts

Amazon blasted states' voter suppression efforts after years of supporting GOP lawmakers who have made it harder for Americans to vote.

News Apr. 1, 2021, 1:52 PM

A leaked Amazon document reveals what its army of warehouse workers are and aren’t allowed to say on social media

Amazon's army of tweeting warehouse workers are encouraged to push back on criticism of work conditions, but can't engage with unionization talk.

News Mar. 17, 2021, 10:09 PM

Investment firm Apollo wants to spin off PR software firm Notified

Insider's top advertising and media stories for March 18.

News Mar. 15, 2021, 10:37 PM

Zimmerman Advertising employees say they feel pressure to return to the office

Insider's top advertising and media stories for March 16.

News Mar. 14, 2021, 10:07 PM

The PR pros behind the SPAC and IPO rush

Insider's top advertising and media stories for March 15.

News Jan. 28, 2021, 9:37 AM

WWE insiders break down new streaming strategy

Morning and welcome to Insider Advertising for January 28. I’m senior advertising reporter Lauren Johnson, and here’s what’s going on: WWE’s new streaming strategy. PR giant APCO links up with data startup. Instagram mega influencer Danielle Bernstein alleged of ripping off fashion designers. If this email was forwarded to you, […]

News Dec. 17, 2020, 10:53 AM

Facebook is lashing out at Apple again about privacy changes

Hi! Welcome to the Insider Advertising daily for December 17. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected] Today’s news: Facebook lashes out at Apple again, the PR firms betting […]

News Dec. 7, 2020, 7:38 AM

Hollywood insiders are furious about WarnerMedia’s move to streaming

Hi! Welcome to the Insider Advertising daily for December 7. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected] Today’s news: Hollywood insiders are steaming over WarnerMedia’s move to streaming, the […]

News Nov. 19, 2020, 9:54 AM

More advertisers are taking marketing in-house — meet the firms helping them make the move

Hi! Welcome to the Insider Advertising daily for November 19. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected] Today’s news: The firms behind the in-house marketing boom, Edelman’s push to […]

News Nov. 9, 2020, 11:42 AM

Biden’s administration could have big advertising implications

Hi! Welcome to the Insider Advertising daily for November 9. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected] Today’s news: President-elect Biden’s administration could have big advertising implications, ex-ESPN employees […]

News Oct. 20, 2020, 8:59 AM

Edelman sees a revenue rebound — and is coming after advertising agencies

Hi! Welcome to the Insider Advertising daily for October 20. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected] Today’s news: Edelman’s revenue rebounds, how WarnerMedia markets HBO Now, and new […]

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