News

Millennials reveal their 105 favourite brands, from Olive Garden to Amazon

Millennials are an important demographic for brands to win over. Their shopping habits can sometimes make or break an industry. The marketing agency Moosylvania has compiled its annual “Millennials’ Top 100 Brands” list for 2019 after surveying 1,000 millennial consumers. From Netflix to Adidas, here are the brands that made […]
Millennials reveal their 105 favourite brands, from Olive Garden to Amazon
Tech

15 of the 25 ‘prospective corporate sponsors’ of the Straight Pride parade are joining Netflix in refusing involvement, and some are threatening legal action

Facebook,Amazon,Google, and 22 other companies are listed as “prospective corporate sponsors” for a Straight Pride parade taking place next month in Boston. More than 15 of the companies contacted by Business Insider say they do not plan to sponsor the parade, and some say the organisers never reached out to […]
15 of the 25 ‘prospective corporate sponsors’ of the Straight Pride parade are joining Netflix in refusing involvement, and some are threatening legal action
Markets

The 10 worst corporate logo fails of all time

Major companies like Pepsi and Gap have had some howlers over the years with some terrible logos assaulting our eyes. There are plenty of worrying designs out there though which range from the poorly thought through to the downright outrageous. Business Insider has compiled the worst corporate logos of all […]
The 10 worst corporate logo fails of all time
News

Watch the 7 best Super Bowl commercials so far

Super Bowl commercials can be just as thrilling as the football game itself. Some companies and brands roll out their ads ahead of the game, to make sure their spots shine well before kickoff. This year, celebrities like Cardi B,Jeff Bridges, and Sarah Jessica Parker make cameos in popular beverage […]
Watch the 7 best Super Bowl commercials so far
News

Pepsi is copying the craft-beer industry’s playbook with ‘Nitro Pepsi’

Pepsi is launching Nitro Pepsi, the first-ever nitrogen-infused soft drink, the company said Thursday. Nitro Pepsi is creamier and smoother than regular Pepsi, with a “velvety, cascading foam,” the company said. Pepsi said it plans to start sampling the beverage at Super Bowl LIII in Atlanta. Pepsi is launching a […]
Pepsi is copying the craft-beer industry’s playbook with ‘Nitro Pepsi’
News

‘We can actually count how many there are’: Pepsi’s Indra Nooyi says she is concerned that her departure means there will be just 24 female CEOs in the Fortune 500

PepsiCo announced on Monday that Indra Nooyi would be stepping down as CEO and be replaced by the company’s president, Ramon Laguarta. Nooyi is the latest of high-profile women running Fortune 500 companies to step down in recent months, with male executives taking their places. “It concerns me in that […]
‘We can actually count how many there are’: Pepsi’s Indra Nooyi says she is concerned that her departure means there will be just 24 female CEOs in the Fortune 500
Markets

PepsiCo’s first female CEO is stepping down after 12 years

Indra Nooyi, PepsiCo’s first female CEO, will step down in October after 12 years at the helm. The company announced Monday that its president, Ramon Laguarta, would be the new chief executive. Laguarta will take over amid a decline in sales of PepsiCo’s signature beverage in North America and as […]
PepsiCo’s first female CEO is stepping down after 12 years
US

Why soda tastes different in a can or bottle

People often have strong opinions about how they drink their soda. Some people prefer it in a can, others prefer a glass or plastic bottle. While soda companies claim that the recipe doesn’t change, there are a few factors that might affect the way you taste a soda depending on […]
Why soda tastes different in a can or bottle
News

All the ads that ran during the Super Bowl, in order

After weeks of suspense and anticipation, the Super Bowl ads have finally arrived. Sports Illustrated reported that NBC charged at least $US5 million per 30 seconds of a commercial. Some of the world’s biggest companies have spent millions on a premium spot for Sunday night’s show. Check out the list […]
All the ads that ran during the Super Bowl, in order
News

The 15 most iconic Super Bowl commercials of all time

Every year, several brands try to outwit each other with their Super Bowl commercials. But some ads left a more indelible impression than others. Here’s our list of the most unforgettable Super Bowl commercials of all time, including ads from Apple, Amazon, and Pepsi. The Kansas City Chiefs and the […]
The 15 most iconic Super Bowl commercials of all time
Strategy

How 17 famous companies got their quirky names

Have you ever wondered how today’s famous companies got their names? We tracked down the etymologies of 17 of the world’s largest and most oddly named companies. Each of their names has a fascinating origin story or a hidden meaning. LEGO, for example, is the combination of two Danish words […]
How 17 famous companies got their quirky names
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