News

Tens of thousands of motorcycle enthusiasts travelled to the Lake of the Ozarks for a bike rally weeks after a similar event in Sturgis was linked to COVID-19 cases in 8 states

Tens of thousands of people descended upon Missouri’s Lake of the Ozarks for its Bikefest this weekend, the Associated Press reported, despite concerns of COVID-19 spread. A similar event last month in Sturgis, South Dakota, was linked to COVID-19 cases in at least eight states. Lake Ozark Mayor Gerry Murawski […]
Tens of thousands of motorcycle enthusiasts travelled to the Lake of the Ozarks for a bike rally weeks after a similar event in Sturgis was linked to COVID-19 cases in 8 states
News

Budweiser and Coca-Cola’s sponsorship of the giant Sturgis motorcycle rally undercuts their COVID-19 advertising strategies, which emphasise social distancing

Brands like Budweiser, Coca-Cola, Harley-Davidson, and PepsiCo are sponsoring this year’s Sturgis Motorcycle Rally, as they have in years past. That contrasts with many of their own ads about staying home and staying safe to prevent the spread of the coronavirus. Meanwhile, many rally attendees have gathered at concerts and […]
Budweiser and Coca-Cola’s sponsorship of the giant Sturgis motorcycle rally undercuts their COVID-19 advertising strategies, which emphasise social distancing
Markets

Warren Buffett loaned $300 million to Harley-Davidson during the financial crisis. Here’s the story of how he helped the motorcycle maker.

Warren Buffett loaned about $US300 million to Harley-Davidson during the financial crisis. “It was the bridge we needed to get us through a rough time,” the motorcycle maker’s finance chief said in 2014. Buffett’s Berkshire Hathaway probably netted about $US150 million in profit from the five-year loan, but could have […]
Warren Buffett loaned $300 million to Harley-Davidson during the financial crisis. Here’s the story of how he helped the motorcycle maker.
News

Harley-Davidson’s new CEO came from Puma and is an unlikely leader for the American icon. See how he could reverse the motorcycle maker’s fortunes.

In early 2020, with the company under stress from Wall Street and with a demographic challenge looming as it struggled to attract new riders, Harley-DavidsonCEO Matt Levatich stepped down, replaced on an acting basis by board member Jochen Zeitz, who eventually was named CEO. Zeitz swiftly moved to replace Harley’s […]
Harley-Davidson’s new CEO came from Puma and is an unlikely leader for the American icon. See how he could reverse the motorcycle maker’s fortunes.
News

The Polaris Slingshot is a half-car, half-motorcycle, 3-wheeled mashup that costs $33,000 and can do 0-60 mph in 5 seconds

I tested a roughly $US33,000 Polaris Slingshot R, a three-wheeled “autocycle.” The three-wheeler category includes vehicles from Can-Am and Harley-Davidson, offering a motorcycle experience in a less demanding package. My Slingshot R had a new, Polaris-developed, 203-horsepower engine and an automatic transmission. In all but three US states, no motorcycle […]
The Polaris Slingshot is a half-car, half-motorcycle, 3-wheeled mashup that costs $33,000 and can do 0-60 mph in 5 seconds
News

Harley-Davidson’s first electric motorcycle has been a total flop, but here are 12 other e-bikes from scrappy upstarts that may find the success it couldn’t

Harley-Davidson’s CEO stepped down late last month amid struggles at the company, including lacklustre sales of the brand’s first electric motorcycle, the LiveWire. The LiveWire’s steep MSRP and low range meant it didn’t catch on with young riders as Harley had hoped, but there are plenty of EV bike manufacturers […]
Harley-Davidson’s first electric motorcycle has been a total flop, but here are 12 other e-bikes from scrappy upstarts that may find the success it couldn’t
News

These are all the cool bikes I saw at the 2019 New York Motorcycle show

The 2019 New York Motorcycle Show wrapped up on Sunday at the Javits Centre in Manhattan. On display were bikes from Harley-Davidson, Indian, Royal Enfield, Honda, BMW, Kawasaki, Suzuki, and other brands. Visit Business Insider’s homepage for more stories. The 2019 New York Motorcycle Show is in the books. If […]
These are all the cool bikes I saw at the 2019 New York Motorcycle show