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The pandemic changed Australia’s media appetite for good, says a new report, with streaming platforms set to become the billion-dollar winners

The coronavirus pandemic accelerated massive changes in Australia’s media and advertising appetites, according to a new report. PwC Australia contends spending on streaming platforms will explode by 2025, after audiences latched onto on-demand viewing through lockdowns. Cinemas and the live music sector are not expected to recoup their losses for […]
The pandemic changed Australia’s media appetite for good, says a new report, with streaming platforms set to become the billion-dollar winners