Tagged With Influencer Marketing

Amazon's new ad measurement tool, Comcast Ventures pitches for DTC brands, and The 3% Movement targets tech companies


Influencers are fighting for attention as Instagram tests removing likes from its platform: 'Thereā€™s no audience applause at the end of a performance'


'The Bachelor' is over, but the contestants' competition for Instagram followers will go on forever



Amazon is paying influencers big commissions to sell its products, and it's open to anyone. Here's how to sign up.


The 75 celebrities and influencers who make the most money per Instagram post, ranked


A 33-year-old whose agency connects billion-dollar brands like H&M and Dior with influencers explains her process for choosing the right person for the job



Brands are direct-messaging 13-year-olds on Instagram to pay them $5 or $10 at a time to promote products without a contract


A woman who pays Instagrammers and YouTubers for brands like Cosmo and Esquire says people who make the most money as influencers all have the same background


A woman who pays Instagrammers and YouTubers $500 to $30,000 per post on behalf of brands like Cosmo and Esquire has a go-to formula for calculating what they're worth


Mark Wahlberg and Diddy talk about how to sell authenticity in the world of social media


Galore, the US publishing company focused on 16- to 24-year-old women, has flipped media's business model