Tagged With IBM Watson

IBM takes on Salesforce and others, Apple News Plus changes, and Chipotle stops apologizing


GE's Linda Boff reveals how the brand remains true to its DNA, why ad impressions are vanity metrics, and why it's finally embracing programmatic advertising


Burger King's CMO reveals the formula for the brand's success and why they're sticking with the agency model when competitors aren't



'We knew we needed to completely rebuild brand trust': Samsung CMO Marc Mathieu on Samsung's biggest ever brand crisis


'The beauty industry had really moved on': CoverGirl's Ukonwa Ojo takes us inside the company's biggest ever rebrand


The 25 most innovative CMOs in the world in 2018



'Openness actually draws people into the story': Why The New York Times is now putting its journalists front and center


DIGITAL HEALTH BRIEFING: Oscar Health telemedicine use grew 32% YoY -- Elekta collaborates with IBM Watson for AI -- Athenahealth adds AI-powered EHR service


A former Australian plumber's 9-language translation earpiece has started shipping


IBM is letting Watson lose on Wall Street regulations


A former Australian plumber just invented a $US179 earpiece that can translate 8 languages in real-time using IBM Watson


An IBM VP shares the 4 things you need to convey if you want hiring managers to fight over you



A Queensland-based cancer care provider will use IBM's Watson to better treat patients


2 'bad' qualities that won't actually cost you the job, according to an IBM Watson VP


An IBM Watson VP shares the one thing that would make him hire you on the spot


The tricky question an IBM Watson VP likes to ask every job candidate doesn't have a right answer



Salesforce will be using IBM Watson to make its Einstein AI service even smarter


IBM Watson wants to help streetlights become smarter


Gene-sequencing giant Illumina is teaming up with IBM Watson to analyse your genes


IBM is working on a robot that takes care of elderly people who live alone